Give each sequence a purpose.
We map the trigger, audience, message and exit condition before writing. An enquiry acknowledgement, appointment reminder and optional nurture program need different timing and permissions. Your team remains responsible for the personal lending conversation.
Put the content engine to work.
Articles from your Search Essentials, Plus or Pro allowance give your emails something useful to point to. The SEO & AEO packages page sets out what each plan includes.
Connect the CRM and the hand-off.
Email sequences run inside Growth Engine, next to the marketing CRM and enquiry pipeline, so replies and bookings land with the right person. The Growth Engine packages page compares the three plans.
Reactivate with a reason and permission.
Database reactivation is separately scoped after reviewing the audience, permissions, suppression list and approved message. A database export alone is not permission to send.
